Will the Daily Deals Industry Cash In on Virtual Currencies?
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Deeon Brown
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The retail ecosystem as a whole is still working through the boom of e-commerce, so for now, most merchants will probably sideline the Bitcoin question. Currently, they're focused on converting mobile device users into mobile customers. Virtual currencies could become very appealing if they can make mobile transactions faster, cheaper and safer than competing alternatives. In the immediate future, retailers will probably ignore virtual currencies and focus on translating virtual sales into offline sales and vice versa. For legal businesses, the choice to accept Bitcoin now is more about buzz than practicality.
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Deeon Brown
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