Will the Real Omnichannel Please Stand Up?

True omnis like Wal-Mart are well on their way, offering several of the prevalent fulfillment methods, as well as implementing the technology to support this new breed of supply chain. Wal-Mart is filling and shipping orders from stores, offering in-store pickup and investing millions in its distributed order management platform. Macy's is also fulfilling orders in multiple ways, and has turned 500 of its 840 stores into additional shipping facilities.