Will the Real Omnichannel Please Stand Up?
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Mark Treschl
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And the Winner is …
As we sprint into the omnichannel era, some will be left behind and some will emerge as a new breed of retailers that are as strong as Amazon. Those that invest in their infrastructure and talent, and have the conviction to deliver a true omni experience will be victorious. Will it be Wal-Mart, Macy's, Gap? The race is neck-in-neck, but one thing is for sure: it will be really fun to watch.
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Mark Treschl
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