Fold it Up?

The Case for Elimination
There are at least three reasons to eliminate the bind-in order form with envelope.

1. Cost savings. Prices range from $12 to $20 (or more) per thousand depending on size, quantity and use of color. They add weight to the catalog, which can increase postage.

2. Page count expansion. Elim-inating the bind-in order form can help you expand page count while remaining at the postal piece rate. The maximum weight for a piece-rate catalog is 3.306 ounces.