Shape-Shifters Beware!
Why slim jims may not be your best cost-cutting move
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Why the Rule Change?
The USPS began looking more closely at small catalogs and other designs more than a year ago when catalogers began exploring smaller sizes as a way to combat the significant postage increases for regular-size (flats) catalogs. As the volume of these types of pieces began to grow, the USPS noticed that many of the pieces were causing its automated letter processing equipment to jam. It then began to look more closely at the existing design rules for such catalogs — rules developed more than a decade ago based on equipment capabilities at that time.
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- United States Postal Service
Kathy J. Siviter
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