Why Online Retailers Should Be Heading North of the Border

Looking ahead, winning over Canadian shoppers may become more challenging. Oil is Canada's No. 1 export and drives its economic growth, but our neighbors to the north have been feeling the effects of lower oil prices over the last few months. Additionally, The Bank of Canada also recently cut interest rates, hurting the Canadian dollar, which is trading at around 80 cents to the U.S. dollar. However, these short-term headwinds don't detract from the long-term opportunity for American retailers in Canada.