Why Not Poll Your Customers?

BuyRugsDirect.com started polling customers on Jan. 26, and has since gathered some useful information. “It was something I’d been curious about after seeing it in a newsletter sent to me,” BuyRugsDirect.com’s president/CEO Jamie Carney tells me. She examined the newsletter poll further and sought a vendor to handle her own company’s polls. “I liked this particular poll, because it’s not formal and quite engaging, written just in plain talk. And, of course, respondents have the chance to see how others have responded.”