Why Not a Catalogers’ Black Friday? (Or, How I Developed a Major Inferiority Complex on Your Behalf)

Another piece of research from comScore indicated that sales on Cyber Monday alone were $700 million, a 15 percent increase over the same day last year.

The downside of all the heavy free-shipping and price-slashing promotions, however, was that average spending per consumer dropped by 3.5 percent to $347.44 compared to last year, according to the National Retail Federation.