Enter the Private Investor
Why equity firms are buying catalogs, and what it means to merchants who’ve been bought.
2. The investment community is oriented to bottom-line results. “You and the financial investors may agree on expectations for the business — and they have to be met. Accountability will be important to the investors. For us as investors, the value of the business is driven by its profitability.”
3. If there’s something investors need to know about your business and how it operates — such as how you calculate customer lifetime value — make sure they know it and that you agree on a definition up front, says Ablon.
Related Content
Comments
