Check it Out: Why eBay is the Winner of the 2013 Holiday Shopping Season

eBay has impressed me with shoppable windows, the expansion of eBay Now (its same-day delivery service) and its soon-to-be-launched virtual shopping mall "The Plaza." But the online retailer may have outdone itself with shoppable theater.

Retailers have recovered from the holiday rush; made their plans for what they hope to be a successful 2014; and reviewed the good, bad and creative efforts of 2013. With so many retailers launching new campaigns and technologies last year, it's hard to choose which one was the best. That said, I have to admit, one of the most creative marketing campaigns came from eBay.