Creative Cut: PFI = Perfect for Insiders
Wholesale book covers all bases for distributors … and then some
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When choosing an item for the back cover, pick a best seller, or one in a best-selling category. Often, best-selling price points or best-selling categories at a variety of price points attract the greatest number of customers. If the welding bench fits that criteria, then continue to develop the back cover with a single item.
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