Who Should Create Your Catalog? (1,113 words)

Creative Options in Outsourcing

There are three primary options when it comes to finding and using outside creative catalog people. Let's explore what those talents are and see if we can define what is reasonable to expect to pay for them. One question to keep in mind while looking at the options below is: "What value-added service(s) does the individual or company provide in helping me improve or grow my catalog business?"