Where Planning Flows, the Work Will Follow

United Stationers has developed some creative solutions to meet its specific needs. As a business-to-business catalog supplier, the company’s major clients are its distributors and dealers. These intermediaries wanted to be able to create custom catalogs for their major accounts.

In response, the company invested in PageXpress, an online catalog request system that allows distributors and dealers to create custom catalogs using their PCs. Distributors and dealers can select the products to be included and determine pricing for optimal market segmentation. A typical custom catalog is printed and delivered in three to four weeks. The best part is that all the information for these and United Stationers’ other catalogs reside in a single database. A simple online interface allows United Stationers’ distributors to customize catalog content.