Creative: Conduct a Creative Symphony
When it comes to multichannel design, it’s all in the coordination
Take control of the process, don’t allow the process to control you. As conductors of talented artists, we have an opportunity to create beautiful visual music in multiple channels.
Jean O. Giesmann is executive creative director of Professional Cutlery Direct, a cataloger of kitchen goods, and former NEMOA president. Reach her at (203) 871-1000 or jeano@cutlery.com.
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