Creative: Conduct a Creative Symphony
When it comes to multichannel design, it’s all in the coordination
SHOW and tell. During photography, have everyone view electronic galleries on a daily basis. Links can be e-mailed to other creative team players easily, who’ll not only use the new imagery, but also be influenced and inspired while creating work in other channels.
Post where everyone can see the most recent covers, latest e-mails, homepage refreshes, sample store signage or any other artwork. Post these as soon as possible so others can see what’s in development.
Related Content
Comments
