E-Commerce Insights: 5 Steps to the Perfect Checkout
What you need to know to maximize conversions
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Amy Africa
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So what is the perfect checkout? One-click checkouts are, for the most part, the best performers. However, long before you build a single-step checkout, know exactly where and when customers are abandoning. The best way to figure out where your cart (and possibly your overall business) has the most roadblocks is to implement a five-step checkout.
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