What Will Be the New Google?

Sometime in 2012, Google is going to surrender its position as “the” place for search on the internet. I'm quite serious. What will replace it? Chatter marketing engines will. They're going to be the leading source of online customer acquisition, retention and lifetime value sometime over the next year-and-a-half. You've probably never heard of chatter marketing engines because they haven't quite hit the market yet, but you will — and very soon.