What Retailers Need to Know About Today’s Hyperconnected Economy

This has a direct effect on retailers. According to a report published in September by comScore, m- and e-commerce combined hit $61.6 billion in the second quarter of 2014, up 13 percent from the same period a year ago. Digital commerce is continuing to gain market share from brick-and-mortar retail: combined desktop and mobile e-commerce accounted for 11.6 percent of discretionary spending in the second quarter of 2014, up from 9.7 percent in the same period last year.