What Retailers Need to Know About Today’s Hyperconnected Economy
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Exhibit A: $1.4 trillion. That's a nice stack of cash.
And according to Forrester Research, it's the amount of U.S. retail sales that will start digitally in 2014. In four years it will be $1.8 trillion. This means consumers literally hold the buying process in the palms of their hands.
Exhibit B: Cisco has found that internet-connected devices outnumber people — and by a wide margin.
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Colin Armitage
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