Understanding Postal: What the ‘New’ US Postal Service Means for Your Business
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The bottom line is that 2011 will bring much change to the USPS and, directly or indirectly, to cross-channel retailers, catalogers and other marketers who communiciate with their customers via the mail.
Take advantage of the opportunities and pay close attention to changes in processes, procedures and policies that the USPS will be announcing over the next year.
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- People:
- Jack Potter
- Patrick Donahoe
Kathy J. Siviter
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