What Innovation Means for Brookstone

The losers? Brookstone was one of the first retailers to partner with Facebook for its Gifts program, a feature that allowed people to send actual and virtual gifts via the social network. The program was cancelled last August. Another loser for Brookstone was its partnership with Sears to put branded kiosks in the department store. It didn't work, Speltz said bluntly, noting there wasn't enough demand for the service.