What catalogers need to know about consumer privacy regulations.

By Reported Donna Loyle

But take heart: There are some resources that can help. The FTC has a COPPA Compliance Hotline you can call, and the Children’s Advertising Review Unit of the National Advertising Review Council offers guidelines and a safe harbor for marketers (see “Resources” for contact information).

Gramm-Leach-Bliley Act (GLB). You may have seen all of those privacy notices you, as a consumer, got in the mail from your credit card companies and banks last year. That was GLB in action.