Website Performance Trends for Target and J.Crew Teach Valuable Lessons

I'm happy to report current website performance for Target is looking good, and I'm guessing its aggressive move for optimum availability and response times is no coincidence with the brand's desire for a stronger online presence. Target recently announced an agreement to acquire online cooking and kitchenware retailers CHEFS Catalog and Cooking.com. Last month, the nation's second-largest retailer reported its fiscal fourth-quarter earnings were down 2 percent. In a recent article, Target said it was looking for new ways to increase sales in this sluggish economy. Expanding its online presence is a no-brainer, but sales are only as good as your site's performance. Target is on the right track in more ways than one.