Web Site Promotions: New Tools For 2006

If you’d rather not get involved in creating your own podcast, you can advertise on those created by others. Mega electronics retailer Best Buy, for example, helps sponsor the Engadget, the blog for all things electronically geek.

¥ Distribute your press release free online. During the past year, scores of sites have popped up on the Web that will distribute your company’s digital press release to thousands of journalists worldwide for free. A sampling of those sites include i-Newswire, PR9.net and PR Leap. For more sites, enter “free press release distribution” into any major search engine.