Web Site Promotions: New Tools For 2006

Similar “authorization by remote Web site” solutions are offered by Lock Lizard and Adobe Lifecycle Policy Server.

¥ Automatically personalize your marketing e-mails. E-mail merge programs such as Broadc@ast from MailWorkz allow you to personalize each e-mail with a customer /company name and any other personalized variable. Plus, this latest version of the program allows you to auto manage subscribes, unsubscribes and bounced e-mails; send e-mails with HTML graphics; and send and manage unlimited campaigns. The program also integrates with MailWorkz’s optional exTrackZ online tracking system, which tracks and gives you reports on who opens your e-mails and what links they’re clicking on within that e-mail.