Creative Cut

There’s a surprise on this page, however. Suddenly we get information about a wish list and how to use it. It’s a nice, useful feature to have on a site, but this is never mentioned until you get to the shopping cart. If you’ve got it, flaunt it on the home and product pages!

Checkout
An edit job might be needed for the checkout process of this site. The first (sign-in) page is loaded with tedious text to read, all to help a visitor check out. The easier and more streamlined this process can be, the fewer abandoned carts you’ll have. Many will want to skip setting up an account and get straight to business.