When You Need More Than Clickstream Data

For those who’d rather do their analysis off-line or merge data from other sources, all of SiteCatalyst’s data easily are exported to Excel.

Content producers will find Omniture’s click map overlay an easy-to-use method to show how many people clicked on a page link or what link they clicked on to arrive at the page. The system also offers customer segmentation and cross-sell analysis, which is easy to set up and use. For more, visit: www.omniture.com.