When You Need More Than Clickstream Data
Web Analytics tools can help you make sense of your e-commerce data.
Costs & Benefits
Prices for Web Analytics systems generally range from $10,000 to as high as $60,000 or more per year, depending on hosted vs. non-hosted, optional modules, support contracts and configuration.
The return on investment (ROI) can be stupendous, though. Companies that are undertaking the following can tell you that the Web Analytics tools they use for these vital activities are well worth every penny:
- Companies:
- Coremetrics
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