When You Need More Than Clickstream Data

You also can select the type of data you want to see superimposed on Web pages, from orders by campaign to sales by time period.

A marketing management module allows even more data slicing and dicing, particularly when you’re analyzing conversions by campaign, e-mail conversions and average order value. As with HBX, you can export these data to Excel on a predefined schedule and automatically e-mail it to designated managers.