Web 2.0: Make Your Site Like a Main Street Store

* Conneighton tossed out a way to keep customers who may choose expensive products and place them in their shopping cart, but then don’t immediately place the order. He suggested having a pop-up that says, “Can I help you?” and enabling customers to click on it to make a live connection to an order taker. He said that conversion rates increase 62 percent by doing this.