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Moreover, the study found that remote shopping saves a whopping $100 million a year in gasoline purchases. Sen. John Kerry — who is on the presidential stump advocating energy independence for America — should be shouting: “Save gas! Buy by catalog!”
All of that said, however, could we as an industry do better when it comes to environmental issues? Most assuredly yes. In the past decade there hasn’t been an overwhelming hue and cry from the American populace to use recycled paper or packaging, and so many catalogers have shunned such products, even when they were readily available. But it may be time to rethink that decision.
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Reported Donna Loyle
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