Understanding Postal

Your Options
1. Take your catalog and hold it so the bound edge (spine) is vertical and to the right. For most catalogs, this means you’re looking at the back of the catalog or the front cover upside down. If you want your delivery address on the back cover, it’ll need to be placed in the top half of the back cover, with the address oriented as you’d read it — not upside down. Alternatively, you can place the address vertically (parallel to the bound edge), in which case the text can read in either direction.