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• Variations in ink color: Like everything else, inks vary in quality, with cheaper inks deviating more from established standards.
• Paper color: Papers are generally blue, yellow or gray, and those colors will have a substantial impact on the colors you see on the final printed page.
All these factors, plus many more, will cause variations between what you see on your proofs and what comes out of the press. Hence the need for press checks.
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- Companies:
- McIntyre Direct
Susan McIntyre
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