Virtual Agent Maximizes Call Center’s Resources

Problem: MediaPower, which produces the MPDirect catalog, wanted to maximize live agent talk time and improve upselling strategies, all in a cost-efficient manner.
Solution: It installed the automated call center technology Virtual Human Agent from AIS.
Results: Cost per conversion rates went from $6 to $9 per call down to 60 cents. And the live agent outsold the call center agents in upselling offers.