Using Photography to Boost Sales

Smartphones, tablets, PCs and TV all shift color a little, so perfecting it before you distribute is critical. Color never gets more accurate once it's deployed. Also, if a product is offered in multiple colors, make sure to display it in every color on a model — not just a swatch. Consumers want to see all of the colors offered for quick and easy comparisons, as well as the ability to click on individual colors for a full product image.