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Brad Tuckman
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Interactivity
Incorporate interactive elements into your photos. While adding elements like video onto your site can entice shoppers, interactive elements like 360-degree product rotations are what sell products because they allow shoppers to experience an emotional connection with the product and have more control over their online shopping experience. The more time you get consumers to spend interacting with a product online, the more likely they are to purchase it.
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Brad Tuckman
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