Use Wish Lists to Bolster Online Sales

As people become more comfortable buying online, the more savvy the technologies available to them become. The newest generation of web shopping carts have introduced a range of features to internet shoppers. Wish lists, in particular, are an easy way to add to a merchant’s web store sales and can be used in a number of ways. (For three more ways to optimize your web store, click here for my July 21 article in The ROI Report.)