Lock Down Web Site Security

Beyond verification, these companies allow you to display their logos or seals on your site, advertising your compliance with their safety protocols to your customers. Following are several categories of verification seals, what they mean to your customers and companies that offer each service.

* Reliability seals tell the customer you are who you say you are. While most reliability programs validate the mailing address, telephone number and e-mail addresses at a company, it’s important to know that fraudsters easily can set up a fake name and address. To combat this, reliability programs require companies to have a clear record of being responsive to resolving customer disputes. Reliability-seal programs include the BBBOnline Reliability Seal (www.bbbonline.org/business) and Comodo Authenticity (www.comodogroup.com).