By
Matt Griffin
and Catalog Success
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3. How much paper waste does your contract allow for? You don’t pay just for the paper your catalog is printed on, but for the paper roll from which it was cut. Make sure your printer is cutting the paper as efficiently as possible, notes Downey.
4. How does your printer get your books in the mail? “A lot of people don’t know this, but you can negotiate your freight rate,” says Downey. Every printer charges a different amount to get your books into the postal system. Make sure it’s doing this as efficiently as it can.
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