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Matt Griffin
and Catalog Success
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Cost Cuts for Print, Paper
Renegotiate your print contract. While it requires good timing — you wouldn’t want to negotiate a contract that hasn’t yet lapsed — renegotiating your print contract could be a great way to recoup the money lost to the postal rate increase.
Depending on how long ago and how well you negotiated your last print contract, you could see savings as much as 10 percent, says Janie Downey, president of Publish Experts, a Cumberland, Maine-based catalog production consultancy. The important thing, she notes, is not to let a contract renew without examining it. You never know where money could be saved.
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