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Joe Keenan
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PROBLEM: Onlineshoes.com, an online retailer of women's, men's and kids' shoes and apparel, wanted to capture lost sales from consumers who either abandoned items in a shopping cart or browsed the site without making a purchase.
SOLUTION: Hired an on-demand email marketing solutions provider to develop trigger-based email programs.
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- Companies:
- Responsys
- People:
- Emilee Brunton
E
Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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