Traditional or Co-op, Tips To Get The Best Performance From Your List
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Joe Keenan
, Senior
and Catalog Success
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Despite co-op databases overwhelming popularity among consumer catalogers, the panel agreed that traditional vertical lists still hold value.
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- Companies:
- Delia's
- Prefer Network LLC
E
Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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Catalog Success
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