Pop-Up Stores: Don't Burst Your Pop-Up's Bubble Before it Grows
Traditional Âbusiness practices still work in newer formats
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Plan ahead. Set up a solid business plan months before your projected opening date. This shouldn't be a fly-by-the-seat-of-your-pants operation. If you choose to go that route, it'll show. The more prepared you are, the easier it'll be to face the challenges and annoyances that come with pop-up stores. Planning several months ahead affords you an opportunity to save considerable time and money by creating a budget and identifying your business objectives long before you enter into a temporary lease arrangement.
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Christina Norsig
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