Don't Close Your Stores Just Yet
Omnichannel is the future of retail, Toys"R"Us CEO tells Shop.org attendees
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Joe Keenan
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In his opening keynote presentation at the Shop.org Annual Summit in Denver, Jerry Storch, chairman and CEO of Toys"R"Us, stated his case why brick-and-mortar stores still play a vital — and often profitable — role in the retail industry today. While it's true that e-commerce sales are growing at a clip faster than the traditional store model, the fact remains that the vast majority of consumer purchases still occur within the confines of brick-and-mortar stores.
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