Top Predictions for Mobile POS Technology in 2015
Although cutting the line is nice for consumers, mPOS solutions are even more beneficial for retailers. With mPOS devices, sales associates can be empowered to extend sales to goods from the online store that will be delivered to the consumer's door step if not available in-store.
In 2015, more and more retailers will provide a better customer experience not only by providing more choices, including online products, but also by allowing customers to cut the line and pay directly via a sales associate. The number of early adopters will grow in the U.S. first because U.S. magnetic strip technology is inexpensive and easy to implement. We'll also see first movers in Europe and Asia, although the EMV chip and PIN technology is more complex.
- Companies:
- Demandware
Ralf Gladis is the co-founder and CEO of Computop, Inc., a global payment service provider.