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The retail community is one of the sectors being hit hardest by the coronavirus pandemic. As retailers try to figure out how to navigate these uncertain times, it's helpful to look at the ways others in our community are responding. It's also a time to lend a hand. These are some ways retailers are giving back, as well as some resources Total Retail thinks you'll find beneficial. We hope you find this list useful and uplifting.
- Under Armour pledged up to $2 million to help people affected by the coronavirus pandemic. The athletic apparel brand is donating $1 million to Feeding America to support hunger caused by current school closures and quarantines. The other $1 million will go to a 30-day Healthy at Home fitness challenge Under Armour is hosting on its platforms MyFitnessPal and MapMyRun to encourage people to stay healthy and active during this time. The challenge will start March 23, and when users join the challenge, Under Armour will donate $1 million worth in a combination of money and products to support Good Sports' efforts to ensure youth sports leagues have necessary equipment.
- FOKO Retail, a retail task management and communication software, is offering its platform for free to teams that need it during this time. Store managers, field teams and district managers who work for essential retailers that can't shut down during this time can benefit from the tool. The platform allows for private and secure internal communication, direct message capabilities, and more. Those interested can fill out a form on FOKO Retail's website.
- Hunton Andrews Kurth LLP collected resources to help its clients understand and respond to the legal implications of the coronavirus pandemic. The law firm is providing resources regarding insurance coverage, health care, tax issues and more. All resources are available on Hunton Andrews Kurth's website, and the company will continue to add content and resources as new information becomes available.
- Stop & Shop, as well as other grocers, are coming up with plans for the elderly to be able to go grocery shopping without being as compromised. Stop & Shop is designating an hour-and-a-half at the start of each each day for elderly shoppers or anyone who is more susceptible to the virus, and it’s shutting down every other cashier to allow more space. By designating special time slots, grocers are helping to make it easier for senior citizens and shoppers with medical conditions to safely buy food and household necessities.
- As some restaurants across the country are laying off workers, pizza chain Domino's plans to hire about 10,000 workers nationwide for part-time and full-time positions. The company is looking for delivery drivers, pizza makers, customer service representatives, managers and licensed truck drivers. Similar to other restaurants that provide delivery service, Domino's has introduced contactless delivery to respond to the coronavirus outbreak.
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Ashley Chiaradio
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Ashley Chiaradio is the Senior Content Strategist at Total Retail. Ashley has been creating content for more than 7 years, and provides a unique insight in covering the retail industry having worked directly for retailers in the past. She’s passionate about profiling women leadership in the space.
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