Tips to Prepare Your Web Site for the Holiday Rush

* Use synthetic monitoring. While knowing what’s happening on your site during peak hours is important, not all customers are going to shop during these periods. Some may come to your site in the middle of the night, and others may browse at the crack of dawn. Therefore, it’s important that you know how your site is performing at all times. Synthetic monitoring tools regularly check to make sure your Web site and applications are working, even if few or no shoppers are interacting with them at a particular moment.