On the Web: Tips for Increasing Your Mobile Conversions Without Breaking the Bank
Despite what you may have heard, making your site mobile-friendly is easy and inexpensive. Read on to learn how.
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Amy Africa
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Texting Isn’t Just for Teenagers
Abandoned cart programs work like gangbusters. As a rule of thumb, take whatever your performance is on your existing program and triple it. That’s what you should get from a mobile abandoned cart program. You’ll get even better results if you include text messaging in your efforts. Remember, an abandoned cart program includes more than one email (preferably five to six), pop-ups (midis, catfishes and sidewinders work best), outbound telemarketing efforts on large orders and more. Speaking of text messaging, it will be one of the best tools in your arsenal. Test it now before it gets really popular.
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Amy Africa
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