Thursday Reigns King as Most Popular Day for Sending Emails
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Cheryl Cagle
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Not surprising, retailers dominated the inbox all week long, as many companies send multiple emails daily for their various brands/titles. WMW! received more than 3,500 emails from Gap and its brands Banana Republic and Old Navy.
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For more information on email marketing trends, check out Direct Marketing IQ's report, Email Marketing 2014 Trends, Best Practices & Case Studies. To see the emails received by WMW!, log into www.whosmailingwhat.com. If not a member, visit www.whosmailingwhat.com/learnmore.
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Cheryl Cagle
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Cheryl Cagle is the database/affiliates director for Direct Marketing IQ, the home of direct marketing research, and Who's Mailing What!
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