Contact Centers: Keep the Hub Humming

3. How can your contact center help increase your company’s overall sales? Your customer service representatives (CSRs) already have relationships with your customers. The challenge is to determine how you can proactively leverage those relationships to increase sales.

Appropriate strategies to answer these questions will vary depending on your average order value, profitability, and overall business plans and objectives. Sometimes to strategically move ahead, it’s imperative that you first take a step back to ensure you’ve accomplished important business basics outlined below.